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Retention is Priceless
11/8/99, Damian Bazadona. InternetDay. A new study reported by Engage Technologies stated that 4 out of 5 visitors to the average web site never return.
www.internetday.com/archives/110899.html
Today's Tools are Tomorrow's Touchstones!
10/13/99, Michel Fortin, InternetDay. We are edging toward the "high-tech/high-touch," according to futurist John Naisbitt's book "Megatrends." In other words, the more the buying experience will become automated the more people will crave human interaction.
www.internetday.com/archives/101399.html
Consumer Satisfaction With E-Commerce at 85 Percent
10/7/99, Chet Dembeck, E-Commerce Times. According to a "Breadbox" study by Odyssey, L.P., 85 percent of consumers who have already engaged in e-commerce are "very satisfied" with their online shopping experiences.
www.ecommercetimes.com/news/articles/991007-4.shtml
Hot Bots And Customer Service
10/13/99, Sean Carton, ClickZ. Are your customers satisfied? You may not actually know. While every site inevitably has its share of disgruntled surfers who seem to be on a mission from God to find every flaw and notify you of every bug, many people who are dissatisfied with their experience simply go somewhere else....
gt.clickz.com/cgi-bin/gt/cz/cz.print.me.html?user=ffffffffffff&article=832
Companies struggling to make privacy into big business
10/5/99, TED BRIDIS, ASSOCIATED PRESS. Though profits remain elusive, companies are producing new software and new technologies at an unprecedented rate to help people online preserve their anonymity, keep credit-card numbers safe and warn them about Web sites that may sell their personal secrets to others.
www.freep.com/tech/qtcha5.htm
Dating Your Customers
10/11/99, Michael Pastore, CyberAtlas. The (in most cases) preferred method of getting engaged is to meet strangers, turn them into friends, turn a friend into a spouse. And that is how Godin explains the concept of permission. Don't try to turn a stranger into a customer, first turn them into a prospect, and then a customer.
adres.internet.com/feature/article/0,1401,8961_215071,00.html
The Dual Life of Your Company Website!
9/29/99, Scott Pollino, InternetDay. Whether it is a one-page site hosted in a free community or a big money, professionally designed, in-house hosted site, the first iteration is an informational site listing product and services that make your business unique.
www.internetday.com/archives/092999.html
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